Coffee being poured in a coffee cup and BRITA PURITY C iQ system.

Game-changing innovation for consistent quality

Introducing BRITA’s iQ range: Revolutionary technology for consistent quality, maximum efficiency and reliability.

Kasjan Orzol, Coffee Technical Manager, GAIL’s

GAIIL's logo in red with white background.

Water quality is the unsung hero of great tasting coffee and reliable equipment. Our baristas have a great understanding of its importance and have been utilising BRITA’s PURITY C iQ digital counters to take ownership of filter changes. We can see how our quality and equipment controls can now become remarkably easier and less time-consuming with BRITA’s latest innovation that will deliver consistent cup quality every time.

We know you’re passionate about consistency, but varying water quality can be a challenge. That’s where BRITA comes in. With years of filtration expertise, we introduce the BRITA iQ range. Combining easy-to-install, cloud-based solutions with real-time data, the BRITA PURITY iQ portal offers unprecedented insights into your water quality. No matter how many machines or sites you manage, you’ll deliver consistent quality every time.

Compare the BRITA iQ range

iQ Solutions Comparison Chart

INTRODUCING the PURITY C iQ

BRITA's innovative technology

PURITY C iQ

The BRITA PURITY C iQ is a smart water filter for coffee businesses, automatically adjusting to water hardness and optimising filtration. It provides real-time updates on water usage, ensuring timely replacements and reducing the risk of machine breakdowns. Integrated with the cloud-based BRITA iQ Portal, it offers easy installation and delivers consistent, high-quality coffee while protecting equipment from scale build-up.

Find out more
iQ lander iQ Head

Why the PURITY C iQ:

  • Eliminate guesswork: Automatically adjusts bypass settings for optimal filtration.
  • Reduce breakdown risk: Real-time updates on water usage and filter lifespan for timely replacements.
  • Easy installation: Plug-and-play setup to minimise errors and prevent limescale.
  • Consistent quality: Deliver the perfect cup every time, with protection against scale.

The PURITY C iQ is compatible with the PURITY C iQ Quell ST.

Joe Faulkner, Coffee Shop Owner, 15grams

15 Grams logo

Upgrading to the iQ range has had a massive impact on the water quality in our shops. Checking water filters used to be one of those jobs that slipped my mind, and too often we’d only realise they had expired. Now, thanks to the iQ portal and those little green lights on the filter heads, it’s easy to stay on top of it. This has also improved our equipment maintenance, saving us money on call-out charges and replacement parts.

PURITY C iQ: our revolutionary smart water filtration system

Brita Video Placeholder

COMING SOON: iQ Meter

BRITA's new innovative technology

iQ Meter

BRITA's iQ Meter is an intelligent filter management solution for coffee, vending, and gastronomy businesses. It enables remote monitoring of filter performance and water consumption, ensuring timely filter replacements to reduce downtime and improve efficiency. Integrated with the BRITA iQ Portal, it streamlines operations, lowers maintenance costs, and enhances service reliability.

iQ lander iQ Meter

Why the iQ Meter:

  • Smart management: Real-time insights and filter scheduling based on water consumption.
  • Seamless integration: Fully integrates with the BRITA iQ Portal for efficient service planning.
  • Long battery life: Up to 5 years (replaceable), minimising maintenance.
  • Plug-and-play: Easy installation with 4G connection for remote monitoring.

The iQ Meter is compatible with all PURITY C and PURITY filters.

FIND OUT MORE

PURITY C iQ Thumbnail

PURITY C iQ Datasheet

(PDF, 397.27 KB)
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iQ Meter Thumbnail

iQ Meter Datasheet

(PDF, 3.4 MB)
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Traffic Light PURITY C iQ system

Traffic light indicator

A handy traffic light indicator makes it quick and simple to plan service visits. It shows which filters need immediate attention, so you can ensure maintenance visits are booked at the optimum time. The remaining filter cartridge lifetime, the filter capacity, the water consumption of the past week and the last activity are all available - at a glance.

BRITA PURITY C iQ Portal

Time remaining in weeks

Ensure your equipment is kept in top condition by never missing a filter exchange. Filter out limescale, avoid costly breakdowns and keep your hot beverages tasting delicious.

BRITA PURITY C iQ Portal

Capacity remaining in litres

As a business with multiple sites, your filter usage may vary with location. Understanding your filter’s water usage and remaining capacity in litres will mean replacements can be booked at the optimum moment.

BRITA C iQ portal

Custom search function

You’re in control. Categorise your filter heads and name them in any way you want. Create search functions and filters which suit your business.

BRITA PURITY C iQ Portal

Weekly email notifications

Work smarter, not harder. Rely on our automation to streamline your work. No more manual checking of service visits, we’ll send you weekly notifications on the status of all of your devices.

BRITA PURITY C iQ portal

Groups the filter heads for you

Understand trends in filter usage across your sites. Make your job even easier by sharing this information with a registered service technician.